Our Discover workshop is designed for teams and employees involved in shaping product development and organizational strategy. We focus on deeply understanding the business context, analyzing user needs, and identifying key challenges to provide a strong foundation for informed design decisions.
During the workshop, we work closely with clients to define the needs and opportunities related to developing a new product. We emphasize user experience (UX), target audience analysis, and defining key functionalities—both essential (must-have) and additional (nice-to-have). The result is a clear product development strategy and a roadmap for the next steps, ensuring a smooth transition from concept to execution.
The workshop exercises are designed to engage all participants—both as a group and individually. Thought-provoking questions help the project team quickly identify the key challenges standing in the way of achieving strategic goals.
The workshop is designed to actively engage all participants—both as a team and individually. A well-structured approach ensures that everyone can contribute their perspective and expertise, leading to a deeper understanding of key aspects of the planned product. Carefully selected questions help the team quickly identify major challenges that may arise and develop effective solutions to overcome them.
The composition of the group is extremely important. The optimal number of participants is 6-10 people. It is important that they are both people with full knowledge of their field (in the context of the organization’s operations) and decision-makers with organizational awareness and power to make the solutions developed at the workshop viable and implementable.
The main goal of the Discover workshop is to establish a clear development path for your product—both in the short and long term. Together, we analyze the necessary steps to move from concept to implementation while aligning the strategy with the real capabilities of your team and organization. The workshop helps prioritize tasks, define key process stages, and select the right tools to support efficient work. If needed, we also assist in optimizing team workflows to ensure smoother execution of future goals and sustainable product growth.
In the Discover workshop, we aim to help participants not only better understand their needs and capabilities but also consciously define a shared goal: creating a valuable product. Together, we identify key challenges that may arise during the project, as well as its strengths and competitive advantages. Carefully designed exercises encourage participants to view the product from multiple perspectives—both as end users and as the teams responsible for its development.
The workshop also helps participants understand how different departments and specializations perceive the same challenge, fostering a unified approach to product strategy. It creates a space for knowledge sharing, breaking communication barriers, and strengthening team collaboration. As a result, the entire product design and implementation process becomes more structured, with decisions made thoughtfully and aligned with real user needs and business goals.
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